persuading

Mark Sanders

5–7. Pages from an ars moriendi

5–9. Pages from Ars Memorandi per Figuras Evangelistarum (Book of Notable Religious Figures),

6–18. Albrecht Dürer, The Four Horsemen of the Apocalypse

7–14. Giovanni and Alberto Alvise, title page from Ars Moriendi

7–44. Joannes Frellonius (printer) and Hans Holbein the Younger (illustrator), pages from Imagines Mortis

8–21. Louis René Luce (designer) and Jean Joseph Barbou (printer), ornaments page from Essai d’une nouvelle typographie

9–2. Thomas Cotterell, twelve lines pica, letterforms

9–18. Handbill for an excursion train

9–19. Ship excursion letterpress poster

9–20. Harrild and Sons, London, wood-type fonts

9–43. Mathew Brady, “Dunker Church and the Dead”

9–44. Timothy H. O’Sullivan, “Sand Dunes near Sand Springs, Nevada”

9–52. S. S. Frizzall (artist) and J. H. Bufford’s Sons (printers), poster for the Cleveland and Hendricks presidential campaign

9–57. The Riverside Print Company of Milwaukee, poster for C. W. Parker Company’s Carry-Us-All portable carousels

9–62. Joseph Morse, multicolored woodcut poster

9–63. Morris Père et Fils (letterpress printers) and Emile Levy (lithographer), “Cirque d’hiver” poster

9–69a. Thomas Nast, political cartoon from Harper’s Weekly

9–69b. Thomas Nast, political cartoon from Harper’s Weekly

9–72. Victorian advertisements

9–72. Victorian advertisements

9–72. Victorian advertisements

9–72. Victorian advertisements

9–72. Victorian advertisements

17–6. Lester Beall, poster for the Rural Electrification Administration

17–7. Lester Beall, poster for the Rural Electrification Administration

17–24. Joseph Binder, poster for A & P coffee

17–23. Joseph Binder, poster for the New York World’s Fair

17–25. Designer unknown, The Dictator, WPA poster,

17–30. Jean Carlu, poster for the Office of Emergency Management

17–32. Joseph Binder, poster proposal for the U.S. Army Air Corps

17–31. John Atherton, poster for the U.S. Office of War Information

17–33. E. McKnight Kauffer, poster promoting Allied unity

17–34. Ben Shahn, poster for the U.S. Office of War Information

17–36. Herbert Bayer, poster to encourage egg production

17–38. Herbert Matter, advertisement for CCA

17–39. Ben Cunningham (artist), Leo Lionni (art director), N. W. Ayer & Son (agency), CCA advertisement honoring Nevada

17–40. Herbert Bayer, CCA “Great Ideas” advertisement

17–45. Herbert Matter, advertisement for Knoll Associates

17–46. Herbert Matter, brochure covers introducing a Knoll chair

17–46. Herbert Matter, brochure covers introducing a Knoll chair

17–55. Herbert Bayer, page from the World Geo-Graphic Atlas